
India presents the next frontier in online streaming, opening up multiple possibilities for global players, writes India Inc. Founder and CEO Manoj Ladwa. Boris Johnson looks to be on the verge of pulling off his Herculean mission of passing the Brexit deal with the EU, but I am going to resist commenting on it just yet. Instead, there is another Herculean transformation happening in India, which merits a closer look. Remember the early 2000s when mobile phones began gaining popularity in India. It began with a crawl to the first 10 million mobile phone subscribers followed by the painful walk to the 50 million figure. The sprint began sometime after the 50 million subscriber-mark; the numbers jumped exponentially, hitting 100 million, 200 million, 300 million every few months and years, before recently stabilising at around 900 million subscribers. These were followed by the rising spread of the internet across India. Now, the next chapter of that story is unfolding before us - the start of the online streaming revolution in India.