EY to acquire Pune-based Fortune Cookie

EY is acquiring the business of Fortune Cookie UX Design, a digital design boutique firm headquartered in Pune, the consultancy firm said in statement. The acquisition will boost EY's digital transformation service offering with the presence of design thinkers and user experience (UX) designers. Currently, there are about 2,200 digital and technology professionals in EY India, including data scientists, automation and infotech professionals delivering digital and technology-led solutions to clients in varied functions and industries. With the fast-growing need from organisations to undertake large-scale digital transformation, EY plans to hire another 2,000 professionals with diverse capabilities over the next three years. Fortune Cookie UX Design, founded by Shashank Shwet, Vidhika Rohatgi and Sonam Agarwal in 2008, is a full-service digital design consultancy, offering design thinking, digital ecosystem road maps, UX design and usability services. It has several global and Indian clients across industries such as manufacturing, financial services, retail, pharma and healthcare and media and entertainment. According to the statement, EY has globally done over 120 acquisitions in the last six years and has over 20 alliances with technology majors around the world. Globally, EY plans to invest $1 billion in new technology solutions, client services, innovation and the EY ecosystem over the next two years.