Against the backdrop of Ola's recent entry into the UK market, our industry expert explores the increasingly global appetite of Indian start-ups. As India leapfrogs among global economies, increasing number of Indian start-ups are going global and expanding their global footprint. A decade ago it would have been difficult to think of a young Indian company becoming global so quickly. The only ones that would have thought or would have expanded globally would have been steel giants or an FMCG brand or a software giant. Global aspiration would need to be supported by a global outlook, clubbed with huge capital investments. One decade later there are more Indian unicorn and sub-unicorn start-ups heading for the global shores. The Indian market is just not enough for some of the start-ups. After creating firm roots in India, these start-ups are turning globetrotters. Over the years, start-ups like Zomato, FusionCharts, Freshdesk Inc, Oyo, Ola and many others have gone global. Founded in 2008 in New Delhi, Zomato is one of the biggest online restaurant and nightlife guide. It stepped beyond India and now covers restaurants in Brazil, Indonesia, New Zealand, the Philippines, Portugal, Qatar, South Africa, Sri Lanka, Turkey, the United Arab Emirates and the United Kingdom and many more. Today, this restaurant search and discovery platform provides more than 230k restaurants in 10,000 cities across 24 countries. In the UK, Zomato covers 14 major cities providing services like restaurant search & discovery, online ordering, table reservations & management, POS systems, and subscription services. Freshdesk Inc, a Chennai-based start-up, provides a cloud-based customer support software that lets individuals support customers through traditional channels like phone, email, and social media channels like Facebook and Twitter. With over 20,000 businesses globally, it incorporated in US for ease of transaction. Launched in 2013, OYO is India's largest hospitality company. Its network currently spans over 230 Indian cities including all major metros, regional commercial hubs, leisure destinations, and key pilgrimage towns. Earlier this year, Oyo rooms announced its was venturing into China after successfully expanding in Nepal and Malaysia. Oyo now has more than 11,000 hotel rooms across 26 Chinese cities, including Hangzhou, Xian and Guangzhou. The road to globalisation is not easy; it is rather a bumpy ride. The journey to global success has had its own share of problems. Zomato and Oyo had to go slow in some of the global markets. This go-slow strategy could be a result of various reasons like competition, local regulations, among others. However, the advantage of going global to these start-ups is worth the pain. Going global exposes them to a full array of financial investors, access to global talent, market expertise leading to higher valuations. So, while OYO and Ola's expansion abroad may be a sign of the Indian start-up ecosystem's evolution, how the bold moves pan out will be worth watching out for.